How to write a PSA script that doesn’t suck

stopsuckingI was honored to share the stage with my Library Brethren yesterday in presenting a little ditty I like to call “Stop that!” I introduced the concept of Librarian Information Extension Syndrome, L.I.E.S.
Don’t get me wrong, I have a MLS, I too struggle with that little insistent voice in your head that whispers “if a little information is a good and helpful thing, isn’t just one more little fact or tidbit of information even better? DON’T Listen to this voice, this voice is the corrosive enemy of good PSA writing, If you listen to this voice you will be a victim of LIBRARIAN INFORMATION EXTENSION SYNDROME. I am susceptible to this, I understand your pain. I wrestle with this problem every day. I have posted the slides on Slideshare.